Unique product leaflet solution – The Thin Paper Booklet

The new standard for pharmaceutical packaging – Provides the outstanding experience for patients on their treatment journey, very low carbon footprint and perhaps the most cost-effective logistics

Summary

The standard leaflet for pharmaceuticals

Unique product leaflet – The Thin Paper Booklet

  • 3 times more information (e.g. more languages)
  • Outstanding usability (easy to open/close)
  • Significant savings on shipping costs, working capital and warehousing
  • Environment friendly (less paper and more efficient logistics)

The current situation

Leaflets are an essential part of pharmaceutical packaging, providing:

  • Directions on how to take the medication
  • Possible contraindications, side effects or even mandatory legal information

The leaflet paper is thick (50 – 60g/m², caliper 65 – 80µm), wood containing grade and usually folded several times. This kind of format has been the standard for the last 100 years!

However, there are several issues related to the standard leaflet:

  • When the leaflet is open, the size is very large, the font size is small, and the information is difficult to find.
  • It is very unhandy to use and very difficult to get back in the same format, and does not match with the package.
  • Limited number of language versions on the same leaflet.
  • Every leaflet version requires it’s own stock item number, packaging process, and space in the warehouse: Extra logistics, working capital and warehouse costs.

Unique product leaflet solution – The Thin Paper Booklet

The thin paper is totally different from standard leaflet paper:

  • It is really thin (29 – 36g/m², calipers 33 – 34µm, woodfree and usually used in Bibles and law books) and there is no any need for folding.
  • The unique thin paper leaflets (coated, high opacity) are provided in a handy booklet format.

Unique product leaflet solution (the Thin Paper Booklet) can be tailored to customer needs (size suitable for the current package, content as needed):

  • For the same paper volume as the standard leaflet, it can include 3 times more information!
  • Usability of our unique solution is outstanding (easy to open/close and to find correct information e.g. table of contents with page numbers, bigger font size) compared to the standard leaflet solution

When several languages are included in the same unique product leaflet, the warehouse costs will decrease (stock item numbers and the need of warehouse space will decrease, packaging processes will simplify)

Unique product leaflet solution is environment friendly (less paper and more efficient logistics):

  • Manufacturing process does not require energy consuming mechanical grinding.
  • Chemical pulp process is a source of energy instead.
  • The package is lighter and smaller in size.
  • Higher quantity in one truckload or container, and less CO2 emissions by transportations.

YOUR THINPRINTING
SPECIALIST.

We are one of Europe’s leading printing houses specialized in printing on thin and ultrathin paper. Our concept fits the needs of global businesses perfectly: currently 80% of our deliveries go to customers in almost 30 countries, and the Booklet has already been distributed in all continents.

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